Velveeta -- yes THAT Velveeta -- is hyping a new liquid mac and cheese martini called the VELTINI, and it's available for $15 at select BLT Steak restaurants around the U.S.
The drink features Velveeta cheese-infused vodka (no idea HOW they make that and not sure we want to know), an olive brine, and dry vermouth.
Then, as James Bond always insists, the martini is shaken, not stirred.
Your Veltini is then garnished with Velveeta-stuffed olives, jumbo-sized Velveeta cheese shells, and one final step -- a jaunty "cheese drip" along the brim of the glass, just to make it extra fancy.
The Veltini is available at select BLT Steak restaurants for a limited time, but if you can't make it for a night out on the town, Goldbelly.com is selling $50 kits, complete with glasses and a shaker to make a Veltini in the privacy of your own home.
Or, if you're REALLY ambitious, you can probably DIY-it with a box of Velveeta mac and cheese and a bottle of vodka.
Click here for more info about the Veltini (if you dare!)